<– Back     Home | News |

Mitchell Allen Expands

Mitchell Allen, a Cleveland-based multi-disciplinary marketing, communications and branding firm, has increased its staff with a new addition in order to meet the increasing demands of the agency. Michael Paulus has joined the firm as vice president/account services.

An experienced marketing and communications professional, Paulus joins Mitchell Allen as vice president/account services, and will focus on strategy, branding, account management and business development.

“Mike’s expertise in leading and managing strategic marketing initiatives will significantly benefit our clients,” said Bob Petersen, founder and president, of Mitchell Allen. “He will play a key role as we continue to grow the firm’s client roster and enhance our service offering.”

Paulus has led a broad range of successful marketing, communications and business development initiatives in both agency and corporate roles. His experience includes agency management positions at advertising, integrated marketing communications and public relations agencies. On the corporate side he has served as CMO at a law firm and a franchise company, and has managed marketing and communications for a variety of organizations.

A resident of Rocky River, Ohio, Paulus holds a BFA from Ohio University. He is a board member and Vice President of Public Relations for Sales and Marketing Executives International/Akron, a delegate of NOCA (Northeast Ohio Communications Advocates) and a member of the American Marketing Association.

Northeast Ohio – the Medical Capital

Find out how the Northeast Ohio, the Medical Capital, is improving lives everywhere – at The City Club on September 16th Northeast Ohio is indeed impacting and improving lives literally everywhere through the innovations and efforts of the region’s people, companies an... Read More

The return of real action heroes with a unique ad campaign

expendables intro Put away the tights and return to the good old days when HERO stood for muscle-bound, machine gun toting super soldiers who suppressed any insecurity and fought against entire armies in jungles, forests and deserts. For the last two decades, Hollywood has given us phy... Read More

Mega Marketing at Comic-Con

comiconI recommend everybody attend the Comic-Con International event at least once in his or her lifetime. I just attended Comic-Con in San Diego last week and engaged in the awe-inspiring multimedia, mega-marketing geek propaganda. Like the other 165,000 people attending, I... Read More

Greenpeace fights with branding

As communicators we know the importance of branding. We've read all the articles, seen the impacts a good branding strategy can have. But what about counter-branding. Greenpeace put together a contest to rebrand BP and some 2500+ people have answered. Now they are askin... Read More

What would an ad agency know about a group of clinical services versus a true hospital service line?

healthcare_crd_sm Typically, hospitals offer exceptional care in a particular clinical area, like Heart care, Cancer treatment, Pediatrics or Orthopedics. Read More

STERIS Selects Mitchell Allen for Strategic Sales Marketing

STERIS Corporation has hired Mitchell Allen to develop marketing strategy and corporate sales materials for a surgical suite of products within its healthcare products division. Read More

Mitchell Allen Group and AGS Custom Graphics Honored with Excellence in Printing Award

trivantage_welcome_packet Mitchell Allen and AGS Custom Graphics were honored at the Gallery of Superb Printing during the Northeast Ohio Craftsmen Club’s 54th Annual Ben Franklin Ball. The Gallery of Superb Printing recognizes excellence in printing that is produced in Northeast Ohio, and enc... Read More