Another ADDY

Competing in the Cleveland American Advertising Federation (AAF) ADDY competition, we received the award in the newspaper campaign category for Parma Community General Hospital. The campaign highlights the hospital's ability to combine personal and clinical care.

Maybe blue isn't the best color

Parma Community General Hospital, Campaign

As part of a brand campaign that highlights relationships with patients through short moments around the hospital and community, these broadcast and print ads build awareness of the hospital's overall clinical excellence, while supporting the hospital's mission "Treating you better begins with knowing you better".

Trust your heart to the team that is anything but average

Parma Community General Hospital, Campaign

Everyone knows time is critical during a heart attack. Parma Hospital continues to respond faster than any hospital in its marketplace, and consistently faster than the national average. So when a recent heart attack patient's clogged artery was opened in just 9 minutes after arrival, it was obvious whom people should trust their heart to.

Minutes away

Parma Community General Hospital, Newspaper

This was part of a campaign that included radio, newspaper, non-traditional, events and an online microsite. The campaign increased awareness as to how convenient Parma Hospital is for expectant moms after a neighboring hospital terminated maternity birthing services.

Putting you in the right light

Tri Vantage, Program

This program was developed to introduce and position Tri Vantage's Shade Inspiration Collection, a line of four interior shade systems. The ad campaign effectively photographs four women in the light one might expect from each system. While the consumer lit opens the imagination with images that represent the four shade options. With a full range of colors, textures and opacities, the campaign shows customers how shades can control light to create a personality for any room in their home.

Creating a little mood

Kichler, Ad Campaign

The campaign is built around some funny, serious and a few not so perfect moments around the house. All of them enhanced by the lights that make a house feel like home.